Launch Party Success: Q&A Nail Lacquer

October 22, 2013 • Branding

Rana Campbell at the Q & A Launch Party

Enjoying the night’s festivities at the Q&A Nail Lacquer Event

I had the pleasure of attending the Q&A Nail Lacquer launch event on October 21st at the Gallery Bar in downtown NYC. Q & A Nail Lacquer was created by Qiana Aviles, owner of the Nail Lounge Salon in NYC. A major selling point about this line of polish is that it is 5-free, non-toxic, and vegan friendly. The eight shades of the inaugural polish line were inspired by sights and things Qiana experienced growing up in New York.  My favorite polish colors are Brooklyn Sorbet and Lucky Charm. The event also helped raise awareness for Breast Cancer. Proceeds from the sales of Q&A nail polishes benefited the  Young Survival Coalition (YSC), a non profit organization geared towards helping young women diagnosed with breast cancer. Throughout the night, attendees were able to get pink Lady Q manicures at mani bars by nail technicians from the Nail Lounge. Other highlights of the event included appearances by upcoming R&B singer, Bridget Kelley, music by DJ Amanda Seales, a fun photobooth, a pink-inspired dessert bar, and tasty custom Q&A cocktails created by the Gallery Bar’s mixologists. During the night, a silent auction by NYC Artist, Susan Tsai, took place for one of her unique pink-inspired pieces.

Q & A Nail Lacquer Launch Party Flyer

Q & A Nail Lacquer Launch Party Flyer

Rana’s Picks: Three Reasons for Loving the Event

1. It was for a good cause. Being that it’s Breast Cancer Awareness Month, this event was timely.  I love it when brands find ways to give back to communities in needs. Q& A  found a great way to link  product and cause.
2.  The staff was super friendly. Everyone I met throughout was super friendly. I especially loved chatting with Marie, the manucurists, who did my pink manicure for the night. The room was full of energy.
3.  The music. DJ Amanda Seales was doing her thing on the turntables. I love hearing good music mixed right. It was so good to see so many different people (men and women) at the night’s event enjoying themselves. I also ran into Carol Douglas, known for her hit disco song “Doctor’s Orders”, which was one of the highlights of the night for me.

Overall, the event, which was produced by Eileen Arias of AWI Marketing & Communications, was a great way to spend a relaxing evening after work.

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